近年来,家居行业线下渠道调整持续,头部上市企业门店数量变动引发关注。在消费需求迭代、渠道竞争加剧的背景下,无论是家居卖场龙头红星 美凯龙 ,还是卫浴、 定制家居 等细分领域品牌,不同类型企业均出现门店数量缩减情况。这一现象背后,既与市场需求波动、线下流量变化相关,也体现了企业对渠道布局的优化调整。红星美凯龙上半年关店24家根据财报披露的信息,截至2025年6月30日,美凯龙经营76家自营商场,平均...
Source Link近年来,家居行业线下渠道调整持续,头部上市企业门店数量变动引发关注。在消费需求迭代、渠道竞争加剧的背景下,无论是家居卖场龙头红星 美凯龙 ,还是卫浴、 定制家居 等细分领域品牌,不同类型企业均出现门店数量缩减情况。这一现象背后,既与市场需求波动、线下流量变化相关,也体现了企业对渠道布局的优化调整。红星美凯龙上半年关店24家根据财报披露的信息,截至2025年6月30日,美凯龙经营76家自营商场,平均...
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