出品/联商专栏撰文/周半仙编辑/吴忧火锅巨头海底捞的创新依旧在持续,其一边守着427亿的火锅大盘,一边猛攻社区、外卖、烤肉炸鸡,甚至把早餐车开到了你家楼下。今年上半年财报显示,海底捞净利润下滑13.7%,翻台率跌至3.8次/天,客流量少了近1000万人次。但它的“红石榴计划”孵化的14个新品牌狂揽5.97亿,暴增227%;外卖业务增长近60%,“下饭火锅菜”独挑大梁。如今,它又杀进社区,在北京昌平...
Source Link出品/联商专栏撰文/周半仙编辑/吴忧火锅巨头海底捞的创新依旧在持续,其一边守着427亿的火锅大盘,一边猛攻社区、外卖、烤肉炸鸡,甚至把早餐车开到了你家楼下。今年上半年财报显示,海底捞净利润下滑13.7%,翻台率跌至3.8次/天,客流量少了近1000万人次。但它的“红石榴计划”孵化的14个新品牌狂揽5.97亿,暴增227%;外卖业务增长近60%,“下饭火锅菜”独挑大梁。如今,它又杀进社区,在北京昌平...
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