讨好年轻人、跨界谷子经济（二次元周边）或成为黄金企业转型的捷径。 金价高企的背景下，周大福、老庙黄金、老凤祥等品牌纷纷闯入二次元世界，将黄金与动漫游戏IP结合，来迎合年轻人的喜好。比如，周大福与国产游戏《黑神话：悟空》的联名系列；老凤祥推出《圣斗士星矢》联名系列，其中666克白羊座黄金摆件定价高达88万元；周六福、潮宏基（002345）等品牌也相继推出IP联名的黄金转运珠、金钞及首饰。然而，这些...
Source Link讨好年轻人、跨界谷子经济（二次元周边）或成为黄金企业转型的捷径。 金价高企的背景下，周大福、老庙黄金、老凤祥等品牌纷纷闯入二次元世界，将黄金与动漫游戏IP结合，来迎合年轻人的喜好。比如，周大福与国产游戏《黑神话：悟空》的联名系列；老凤祥推出《圣斗士星矢》联名系列，其中666克白羊座黄金摆件定价高达88万元；周六福、潮宏基（002345）等品牌也相继推出IP联名的黄金转运珠、金钞及首饰。然而，这些...
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