全方位治理,堵住AI数据“投毒”漏洞 | 新京报社论

新京报
Sep 19

▲某GEO服务商发来的报价单。图/大河报如今,遇到问题后,“问问AI”已成为越来越多人的习惯。但据《大河报》报道,AI查询结果的“干净纯粹”,正遭到GEO(生成式引擎优化)的污染。有服务商声称,最低只需数千元,便可能让企业品牌信息以客观答案的形式优先出现在AI对话框中,甚至排名第一。更有甚者,为确保内容被AI采纳,一些操作已演变为有组织的“数据投毒”——通过伪造专家身份、虚构研究报告等方式,向AI...

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