2025暑期旅游品质化特征显著 退款问题投诉占比最多

新华财经
Sep 17

新华财经北京9月17日电(康耕甫) 2025年,国内旅游市场需求持续旺盛,暑期作为一年中最长的假期,旅游需求更加明显。2025年暑期旅游市场呈现“品质升级、多元出行、本地周边主导、新兴目的地崛起”等特征,亲子游、自驾游、小团游、品质酒店等细分领域增长强劲,出境游稳步复苏。携程数据显示,截至8月20日,亲子游人群占暑期总出行人群的35%,环比大幅增长50%;其中亲子家庭租车自驾订单同比2024年增长...

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