最新报告显示:房企信用状况成消费者购房重要决策因素

中国消费网
Sep 18, 2025

中国消费者报报道(记者孙蔚)9月17日,由中国房地产业协会指导、上海易居房地产研究院和克而瑞集团共同发布的《2025房地产企业品牌价值测评研究报告》显示,上半年,房企整体业绩止跌回稳,购房者信心和预期处于修复过程中,房企信用状况和品牌成为消费者购房的重要考量因素。报告显示,今年50强品牌房企位次变动幅度整体缩小,其中中海、保利发展、华润仍占据房地产企业品牌价值前三,品牌价值分别为858亿元、614...

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