哈弗大狗PLUS正式上市,性价比明显,泛越野概念需培育

南方都市报
Sep 21

日前,哈弗大狗PLUS正式上市。“泛越野+大空间”的差异化定位和具有冲击力的定价,使该车有望在10万-16万级的SUV市场中成为搅局者。全新哈弗大狗PLUS具备比较精准的差异化定位与产品设计。该车找到了城市SUV与硬派越野车之间的市场空白,提出了“3/4刻度家庭座驾”的概念,既保证了城市日常通勤所需的舒适性和经济性,又通过一定的越野能力满足了用户偶尔的郊外轻越野需求。这种 “全能型”定位契合了当前...

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