2025-2030烟草行业“危与机”:在“禁烟令”的阴影下,如何点燃增长新引擎?

中研网
Sep 23

2025-2030烟草行业“危与机”:在“禁烟令”的阴影下,如何点燃增长新引擎?前言随着全球控烟政策的持续收紧与健康消费理念的深化,烟草行业正经历结构性转型。传统卷烟市场增速放缓,而新型烟草制品(如电子烟、加热不燃烧产品)凭借减害特性与技术创新快速崛起。在此背景下,中国烟草行业需在政策合规、技术迭代与消费需求升级的夹缝中寻找突破口。一、行业发展现状分析(一)传统烟草市场:存量博弈与结构优化传统卷烟...

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