亚马逊(AMZN.US)旗下全食超市正式开启亚洲市场布局，首站落地新加坡并引入多个独家自有品牌产品。此次引入的品类涵盖365 by Whole Foods Market、Whole Foods Market自有品牌及宠物食品系列Whole Paws，标志着其自有品牌首次进入亚洲市场，成为其扩大全球影响力的更广泛计划的一部分。
全食超市的扩张战略包含多维度布局：除拓展国际门店外，还推出Daily Shop新业态门店，并扩大全美范围内自有品牌产品的直邮服务网络。目前，全食超市正在筹备100家新店。
据公司披露，今年至今全食超市自有品牌销售额较2019年同期增长逾50%。
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