多国销量领先,从元PLUS看中国车的进化

汽车之家资讯
Sep 26

[汽车之家行业] 从2023年到2024年,中国车市里有一个词汇黯然消失,是全球车,如今在发布会上的金句和营销,被陆续替换成了“遥遥领先”或者“XX万内最强”。当然,营销的话术未必会是事实,全球车在营销中消失也会复归。在以往,全球车的另一面是特供车,彼时掌握话语权的车企在发布会或者其它宣传渠道中,都会将全球车单独拎出来解析与强调。因为,如果一款车同时在中日欧美取得高销量,这相当于是对整车的先进性、...

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