Why Ryder Cup is commercial gold and other sports have failed to copy it

cityam

Sep 25

Europe defend the Ryder Cup against the United States this weekend If the Ryder Cup didn’t exist, could you create it today? After all, this is an event that bends an individual sport into a ...

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After all, this is an event that bends an individual sport into a ...</p>\n\n<a href=\"https://www.cityam.com/why-ryder-cup-is-commercial-gold-and-other-sports-have-failed-to-copy-it/\">Source Link</a>\n\n</div>\n","source":"cityam_highlight","html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Why Ryder Cup is commercial gold and other sports have failed to copy it</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nWhy Ryder Cup is commercial gold and other sports have failed to copy it\n</h2>\n\n<h4 class=\"meta\">\n\n\n2025-09-25 14:00 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://www.cityam.com/why-ryder-cup-is-commercial-gold-and-other-sports-have-failed-to-copy-it/><strong>cityam</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>Europe defend the Ryder Cup against the United States this weekend If the Ryder Cup didn’t exist, could you create it today? After all, this is an event that bends an individual sport into a ...</p>\n\n<a href=\"https://www.cityam.com/why-ryder-cup-is-commercial-gold-and-other-sports-have-failed-to-copy-it/\">Source Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"FT_SY_1OZ","symbol_name":"1盎司黄金","start_time":0,"source_url":"https://www.cityam.com/why-ryder-cup-is-commercial-gold-and-other-sports-have-failed-to-copy-it/","article_id":"2570068711","we_media_id":null,"thumbnails":["https://www.cityam.com/wp-content/uploads/2025/09/GettyImages-2236972892-e1758718299245.jpg?w=824&h=463&crop=1"],"rights":{"source":"cityam_highlight","url":"https://www.cityam.com/why-ryder-cup-is-commercial-gold-and-other-sports-have-failed-to-copy-it/","rn_cache_url":null,"directOrigin":true},"url":"https://stock-news.laohu8.com/highlight/detail?id=2570068711","pubTimestamp":1758780000,"columns":[],"sourceInfo":{"source_id":"cityam_highlight","name":"cityam"},"weMediaInfo":null,"summary":"Europe defend the Ryder Cup against the United States this weekend If the Ryder Cup didn’t exist, could you create it today?After all, this is an event that bends an individual sport into a collective enterprise, is rarely won by the away team, and hasn’t produced a close contest for 13 years.It also sees a roster of golfers playing for love pitted against another that has demanded payment – or at least that’s the European rhetoric. And yet the competition is the envy of a string of sports desperate to find commercially transcendent formats.This weekend’s contest in Bethpage marks the point at which Europe has taken on the United States more often than Great Britain did alone in golf’s pre-eminent team competition.It was way back in 1979 that the Ryder Cup’s sporting jeopardy was rebalanced with the expansion of America’s opponents. Britain hadn’t won since 1957. Results thereafter have vindicated the decision and ensured not only the event’s relevance, but also driven its huge commerc","collect":0,"end_time":0,"defaultTopTitle":"cityam.com","property":[],"viewcount":null,"language":"en","relate_stocks":{"BK4022":"陆运","BK4232":"货物陆运","R":"瑞德系统"},"translate_title":"为什么莱德杯是商业金牌而其他运动未能复制它","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"1OZmain":1.5,"R":1.5},"content_text":"Europe defend the Ryder Cup against the United States this weekend If the Ryder Cup didn’t exist, could you create it today? After all, this is an event that bends an individual sport into a collective enterprise, is rarely won by the away team, and hasn’t produced a close contest for 13 years. It also sees a roster of golfers playing for love pitted against another that has demanded payment – or at least that’s the European rhetoric. And yet the competition is the envy of a string of sports desperate to find commercially transcendent formats.This weekend’s contest in Bethpage marks the point at which Europe has taken on the United States more often than Great Britain did alone in golf’s pre-eminent team competition. It was way back in 1979 that the Ryder Cup’s sporting jeopardy was rebalanced with the expansion of America’s opponents. Britain hadn’t won since 1957. Results thereafter have vindicated the decision and ensured not only the event’s relevance, but also driven its huge commercial success.\n\nThis will be the 23rd occasion on which Europe’s players have teed up against America’s finest. They will be seeking their 13th outright victory but only their third on American soil. One of those 23 contests, in 1989, was tied. Bookies have a draw this time as an 11/1 long shot. Unsurprisingly, given a home advantage that typically weighs heavily, the US team are 8/11 favourites before the first tee shot has been struck.Paid to play or not, the leading American and European golfers are all eager to qualify for their respective teams. Finding the key to such collegiate appetite in a quintessentially individual sport has proven beyond the wit of many other governing bodies and promoters. Witness, for example, tennis’s regular reworking of the Davis Cup and Billie Jean King Cup, or track and field’s repeated failure to identify a successful, sustainable team format.\n\nBoth these sports have been stymied by, at times, lukewarm athlete interest in team opportunities that has bordered in some instances on indifference. Emma Raducanu’s decision to swerve the BJK Cup Finals this month is merely the latest example of a star prioritising their individual training and competition programme.Money is something of a red herring in the case of the Ryder Cup. After all, golfers on both teams are likely to enjoy sponsor bonuses for taking part, and will reap the benefit of enhanced profiles and hence commercial value from being watched by an audience that stretches well beyond regular golf enthusiasts.\n“We certainly don’t need any motivation or monetary rewards to get us up.” \nLuke Donald, Europe’s Ryder Cup captain.\n“We wanted to bring the Ryder Cup into today’s age, and we felt this was the best way to do it.” \nUS captain Keegan Bradley on the payments to his players.If you were to start from scratch, however, it is inconceivable that any major sport could hope to engage its stars in a new enterprise without direct, material reward. The unpaid Olympics is gradually winning over the world’s leading golfers and tennis players, but this is surely the most enormous of outliers in which the team carrot is a multi-sport one, minted stars getting to share team kit with equally gifted but financially struggling compatriots from sports with very different economics.\n\nYou can love golf, but recoil at its pecuniary extremes; find LIV Golf’s approach to the sport vulgar, but still thrill at a pitch or putt of beauty. Perhaps, though, it is the very existence of the Ryder Cup that allows golf to continue on its relentless path to financial excess. The competition is far from a charitable enterprise but, in their eagerness to take part, there is just enough of a whiff of altruism to suggest that, at heart, golf’s superstars are in love with their sport.This is quite the trick for the PGA and European Tour to have pulled off, even more so when you consider that there is no sense of nationalism to bind Europe’s golfers together.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":false,"code":"91000000","status":"200"}}}