2025上半年的茶饮行业可谓风起云涌,最新财报数据令人惊叹,蜜雪冰城营收近150亿,一家的体量就堪比第2到第6名的总和,古茗增速飙到41.2%,而奈雪却成了唯一负增长的“掉队者”。如今,茶饮行业已彻底告别“百家争鸣”,进入“强者恒强”的终极淘汰赛。接下来,让我们一同深入剖析,看看供应链、产品、下沉、加盟、出海这五大趋势,是如何重构行业格局的。这场没有硝烟的战争,将决定谁能在这场激烈的竞争中笑到最后...
Source Link2025上半年的茶饮行业可谓风起云涌,最新财报数据令人惊叹,蜜雪冰城营收近150亿,一家的体量就堪比第2到第6名的总和,古茗增速飙到41.2%,而奈雪却成了唯一负增长的“掉队者”。如今,茶饮行业已彻底告别“百家争鸣”,进入“强者恒强”的终极淘汰赛。接下来,让我们一同深入剖析,看看供应链、产品、下沉、加盟、出海这五大趋势,是如何重构行业格局的。这场没有硝烟的战争,将决定谁能在这场激烈的竞争中笑到最后...
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