爱奇艺创始人、CEO龚宇在2025北京文化论坛“文化产业投资人大会”上透露，爱奇艺乐园将入驻北京王府井喜悦购物中心。 这是继扬州、开封之后，爱奇艺年内官宣的第三座爱奇艺乐园。根据规划，该项目将包含由全感剧场、全息光影空间、影视置景互动、NPC互动体验、派对时刻MR体验等多个核心模块，覆盖超十多个游乐体验项目。北京王府井项目还将特别增设明星活动专属现场等业态。
爱奇艺创始人、CEO龚宇在2025北京文化论坛“文化产业投资人大会”上透露，爱奇艺乐园将入驻北京王府井喜悦购物中心。 这是继扬州、开封之后，爱奇艺年内官宣的第三座爱奇艺乐园。根据规划，该项目将包含由全感剧场、全息光影空间、影视置景互动、NPC互动体验、派对时刻MR体验等多个核心模块，覆盖超十多个游乐体验项目。北京王府井项目还将特别增设明星活动专属现场等业态。
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