头部企业中增速最快!海尔空调泰国基地投产增长再提速?

钉科技
Sep 28, 2025

2025年上半年,空调行业竞争加剧,海尔空调依然是头部企业中增速最快的品牌:在全球市场销量同比增长20%,份额净增1.2个百分点;在国内市场,海尔空调是行业TOP3中唯一实现销量份额与销售额份额双双正增长的品牌,尤其在7-8月高温期间,线下销量份额多周位居行业第二。这样一份强劲增长的业绩,自然引发行业关注:海尔空调的高增长能否持续?最近,随着海尔空调泰国基地正式投产,这个问题的答案逐渐清晰。该基地...

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