2025年,全球智能手机市场进入深度调整期。中国信通院的一项研究揭示,2025年上半年,中国手机用户平均换机周期近33个月。在存量竞争与增量焦虑的双重压力下,头部厂商纷纷启动战略级调整,从产品线重构到发布节奏优化,一场涉及苹果、小米、vivo等巨头的“集体变阵”正悄然上演。据了解,苹果计划彻底颠覆iPhone传统阵容,以“Air”取代“Plus”,并将iPhone 18标准版推迟至2027年春季...
Source Link2025年,全球智能手机市场进入深度调整期。中国信通院的一项研究揭示,2025年上半年,中国手机用户平均换机周期近33个月。在存量竞争与增量焦虑的双重压力下,头部厂商纷纷启动战略级调整,从产品线重构到发布节奏优化,一场涉及苹果、小米、vivo等巨头的“集体变阵”正悄然上演。据了解,苹果计划彻底颠覆iPhone传统阵容,以“Air”取代“Plus”,并将iPhone 18标准版推迟至2027年春季...
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