泡泡玛特收入首次超过迪士尼,说明了什么?

36氪
Sep 29

守护 Kidult 精神自留地, 泡泡玛特 首次超越迪士尼2025 年上半年,历史上首次,泡泡玛特以 138.8 亿元的营收超过了迪士尼消费品部的 138.6 亿元。虽然玩具领域的“东升西落”并不是新鲜事,但一份由@wuhu动画人空间整理的榜单却依然引起了小红书用户的热议。两千万元人民币的微弱优势并不是讨论的焦点,大家真正感兴趣的问题是:谁的发展模式代表未来?市场版图开始松动,两个品牌在战略部署上...

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