从“分蛋糕”到“做蛋糕”,银保格局彻底变了:上半年新单保费占比超六成,未来上升空间还有“惊喜”

每经网
Sep 29

在“报行合一”政策影响下,行业手续费大幅下降,银保渠道在2024年迎来新业务价值的同比高增长,而这一趋势在2025年也得以延续。“从规模贡献来看,今年上半年,银保新单保费占行业新单保费的64%,银保为主的渠道格局已基本成型。”日前,大家保险集团总经理孙先亮在第四届银行保险合作发展论坛上表示,银保渠道地位将被重新定义。而在寿险业深度转型的背景下,银保合作的战略地位正在全面重估,银保渠道的战略价值上升...

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