毛利仅4%也要抢!手机芯片霸主高通为何押宝AI PC?

芯智讯
Yesterday

“一台电脑的利润其实不高,只有4% 而已”,高通资深副总裁兼首席营销官Don McGuire说。但这个毛利低、竞争激烈的红海市场,却让手机新片霸主高通近年倾尽全力投入。因为这对他们而言,不只是生意,更是场必须加入的赛局。研调机构Counterpoint数据显示,高通仍是全球Android旗舰手机芯片霸主,去年市占率近60%。虽稳坐龙头,但CEO安蒙(Cristiano Amon)眼前却是一场难以...

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