10月8日,高盛邀请中国美妆行业电商解决方案专家,就即将开启的双11购物节展开深度解读。根据历史数据,双11通常贡献美妆行业四季度线上GMV的60%以上、全年GMV的20%,本次调研核心聚焦增长预期、平台策略、品牌表现等关键维度。高盛在报告中看好中国本土美妆品牌,预测以上海家化(600315)、毛戈平等为首的本土品牌将在本次双11中位列高增长梯队。01GMV目标:抖音增速领跑天猫稳中有进天猫/淘宝...
Source Link10月8日,高盛邀请中国美妆行业电商解决方案专家,就即将开启的双11购物节展开深度解读。根据历史数据,双11通常贡献美妆行业四季度线上GMV的60%以上、全年GMV的20%,本次调研核心聚焦增长预期、平台策略、品牌表现等关键维度。高盛在报告中看好中国本土美妆品牌,预测以上海家化(600315)、毛戈平等为首的本土品牌将在本次双11中位列高增长梯队。01GMV目标:抖音增速领跑天猫稳中有进天猫/淘宝...
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