假期经济表现稳中有升 新消费板块强势 古茗(01364)涨11.37%

金吾财讯
Oct 10

金吾财讯 | 新消费板块强势,古茗(01364)涨11.37%,奈雪的茶(02150)涨7.26%,蜜雪集团(02097)涨5.93%,卫龙美味(09985)涨5.87%,布鲁可(00325)涨4.67%,茶百道(02555)涨3.53%,沪上阿姨(02589)涨3.78%。国泰海通证券表示,假期经济表现稳中有升,出行方面,国庆中秋假期前五天,跨区域人员流动日均值1.54亿人次(同比5.4%),出境、出国游航班执行数增幅超12%,返乡与旅游出行需求旺盛。服务消费量增价稳,不同省市接待游客和旅游收入均有增长,但涨幅分化较大,且人次增长快于金额增长;电影消费受影片质量影响表现平淡,票价继续回落。商品消费方面分化明显,汽车受补贴临近到期、新品上市影响表现较好,家电消费受高基数扰动,但智能、绿色品类表现亮眼。地产销售假期回落,同比因基数扰动分化,土地市场偏冷。该机构指,假期消费注重“性价比”和“心价比”。一方面,当前消费者更关注性价比,对价格敏感度增加。另一方面,情绪价值成为消费决策的核心考量项,消费者愿意为情绪支付溢价。

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