以旧换新销售超90亿,美凯龙五年战略锚定主业

乐居财经
Oct 10, 2025

近日, 美凯龙 (601828.SH)在投资者关系活动记录中披露了新管理团队带领下的未来五年发展战略。公司表示,将通过一系列战略举措积极改善经营状况。新战略主要围绕三大方向展开。首先,坚守主业根基,巩固行业领军地位。未来五年,公司将通过重构家居业务布局和定位,确保家居核心品类经营面积占比不低于70%,制定系统的核心自营商场提升计划,重点“做优做强自营重镇和重点核心商场”,同时加强委管店体系的标准化...

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