从买菜车到月球车,不得不说,丰田这盘棋布局很有创意。10月13日,丰田在日本举办的一场发布会,当其他品牌还聚焦于比拼马力、屏幕尺寸与续航里程,力求在车辆中融入更多科技硬件时,丰田这位“行业资深玩家”却推出一套多元产品组合,以差异化思路打破车市当下的同质化竞争态势。从发布的车型来看,卡罗拉FX版、雷克萨斯LS MPV、世纪轿跑SUV,这三款车型看似定位迥异,实则精准切入车市三大核心需求:消费者对性能...
Source Link从买菜车到月球车,不得不说,丰田这盘棋布局很有创意。10月13日,丰田在日本举办的一场发布会,当其他品牌还聚焦于比拼马力、屏幕尺寸与续航里程,力求在车辆中融入更多科技硬件时,丰田这位“行业资深玩家”却推出一套多元产品组合,以差异化思路打破车市当下的同质化竞争态势。从发布的车型来看,卡罗拉FX版、雷克萨斯LS MPV、世纪轿跑SUV,这三款车型看似定位迥异,实则精准切入车市三大核心需求:消费者对性能...
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