阿里踏出了“本地生活”第二步

零售公园
Oct 15, 2025

想要重新夺回消费互联网的主导权。作者丨夏浅绿出品丨零售公园连续多年深陷亏损泥潭的永辉超市,终于有了新的“主心骨”。阿里距离“要做大消费平台”的目标又近了一步。前有高德从“导航工具”正式转型为“消费决策入口”,为阿里的本地生活布局注入了强劲动力;后有淘宝闪购的团购到店业务,进一步丰富了阿里的消费场景。今年6月,阿里CEO吴泳铭宣布饿了么、飞猪合并入阿里中国电商事业群,这一战略举措不仅打破了传统电商的...

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