新兴市场，正成为医美行业的重要增长极，带动行业结构进一步均衡化发展。罗兰贝格联合美团医美发布的《2025医美行业白皮书》显示，2022至2025年间，三线以下城市医美机构占比增长尤为显著，从30%提升至42%，凸显医美消费的普及趋势。从2025年消费者结构来看，二线及以下城市注册消费者的比例也不断上升，进一步印证新兴市场的医美普及度与渗透率在持续提升。在这样的背景下，美团于2025年启动“领航计划...
Source Link新兴市场，正成为医美行业的重要增长极，带动行业结构进一步均衡化发展。罗兰贝格联合美团医美发布的《2025医美行业白皮书》显示，2022至2025年间，三线以下城市医美机构占比增长尤为显著，从30%提升至42%，凸显医美消费的普及趋势。从2025年消费者结构来看，二线及以下城市注册消费者的比例也不断上升，进一步印证新兴市场的医美普及度与渗透率在持续提升。在这样的背景下，美团于2025年启动“领航计划...
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