本报讯 10月24日，耐克宣布旗下Nike、Jordan品牌与Converse将融合其创新、设计与产品团队，组建一个以运动员为核心的一体化创作引擎。此举旨在加速科技创新并推动业务增长，是“以运动为引领（SportOffense）”的架构调整与战略的重要一环。
这一架构重组将使各团队在整个创新过程中实现洞察共享、技术互通与工艺融合，从而打造助力运动员突破极限的创新性能产品。
此项举措将与耐克发布的Aero-FIT性能服饰科技、Therma-FITAir Milano、Nike Mind心智科学和ProjectAmplify四大创新科技同步进行，体现了品牌以解决运动员实际需求为核心的创新导向。
（文章来源：证券日报）
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