21世纪经济报道记者贺泓源、实习生韦怡琦 中国市场对运动巨头越来越重要了。 这体现在来华频率。10月,阿迪达斯全球首席执行官(CEO)比约恩·古尔登(Bjoern Gulden)访华,除了参加上海市咨会,古尔登还在北京拜访了国家体育总局局长、中国奥委会主席高志丹;他亦参与了上海交通大学的相关活动。 此外,古尔登在接受不少国内媒体采访时表达了对中国市场的信心。“现在阿迪达斯在中国市场销售的产品...
Source Link21世纪经济报道记者贺泓源、实习生韦怡琦 中国市场对运动巨头越来越重要了。 这体现在来华频率。10月,阿迪达斯全球首席执行官(CEO)比约恩·古尔登(Bjoern Gulden)访华,除了参加上海市咨会,古尔登还在北京拜访了国家体育总局局长、中国奥委会主席高志丹;他亦参与了上海交通大学的相关活动。 此外,古尔登在接受不少国内媒体采访时表达了对中国市场的信心。“现在阿迪达斯在中国市场销售的产品...
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