VF Profit Falls As Vans Continues to Struggle

Dow Jones

Oct 28, 2025

By Nicholas G. Miller

VF reported lower second-quarter profit as its Vans shoes continue to underperform prior years.

The owner of brands including The North Face, Vans and Timberland reported net income of 48 cents a share, down from 52 cents a share the year prior.

Adjusted earnings were 52 cents a share, beating analysts' expectation of 42 cents, according to FactSet.

Sales rose to $2.8 billion from $2.76 billion. Wall Street expected $2.73 billion. Vans revenue fell 9% from the year prior.

VF has been trying to turnaround its Vans brand for multiple quarters and Chief Executive Bracken Darrell said that company is "continuing to moderate" sales declines for the brand.

Last month, the company agreed to sell its Dickies brand to Bluestar Alliance for $600 million.

Write to Nicholas G. Miller at nicholas.miller@wsj.com.

(END) Dow Jones Newswires

October 28, 2025 06:34 ET (10:34 GMT)

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Miller at nicholas.miller@wsj.com. \n</p>\n<pre style=\"white-space: pre\">\n \n</pre>\n<p>\n  (END) Dow Jones Newswires\n</p>\n<p>\n  October 28, 2025 06:34 ET (10:34 GMT)\n</p>\n<p>\n  Copyright (c) 2025 Dow Jones &amp; Company, Inc.\n</p>\n</font>","source":null,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>VF Profit Falls As Vans Continues to Struggle</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nVF Profit Falls As Vans Continues to Struggle\n</h2>\n\n<h4 class=\"meta\">\n\n\n<div class=\"head\" \">\n\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">Dow Jones </p>\n<p class=\"h-time\">2025-10-28 18:34</p>\n</div>\n\n</div>\n\n\n</h4>\n\n</header>\n<article>\n<font class=\"NormalMinus1\" face=\"Arial\">\n<p>\n  By Nicholas G. Miller \n</p>\n<pre style=\"white-space: pre\">\n \n</pre>\n<p>\n  VF reported lower second-quarter profit as its Vans shoes continue to underperform prior years. \n</p>\n<p>\n  The owner of brands including The North Face, Vans and Timberland reported net income of 48 cents a share, down from 52 cents a share the year prior. \n</p>\n<p>\n  Adjusted earnings were 52 cents a share, beating analysts' expectation of 42 cents, according to FactSet. \n</p>\n<p>\n  Sales rose to $2.8 billion from $2.76 billion. Wall Street expected $2.73 billion. Vans revenue fell 9% from the year prior. \n</p>\n<p>\n  VF has been trying to turnaround its Vans brand for multiple quarters and Chief Executive Bracken Darrell said that company is \"continuing to moderate\" sales declines for the brand. \n</p>\n<p>\n  Last month, the company agreed to sell its Dickies brand to Bluestar Alliance for $600 million. \n</p>\n<pre style=\"white-space: pre\">\n \n</pre>\n<p>\n  Write to Nicholas G. Miller at nicholas.miller@wsj.com. \n</p>\n<pre style=\"white-space: pre\">\n \n</pre>\n<p>\n  (END) Dow Jones Newswires\n</p>\n<p>\n  October 28, 2025 06:34 ET (10:34 GMT)\n</p>\n<p>\n  Copyright (c) 2025 Dow Jones &amp; Company, Inc.\n</p>\n</font>\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"BK4585","symbol_name":"ETF&股票定投概念","start_time":0,"source_url":"https://dowjonesnews.com/newdjn/logon.aspx?AL=N","article_id":"2578365937","we_media_id":"106","thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2578365937","pubTimestamp":1761647640,"columns":[],"sourceInfo":null,"weMediaInfo":{"media_name":"Dow Jones","introduction":"Dow Jones publishes the world’s most trusted business news and financial information in a variety of media.","home_visible":0,"id":"106","head_image":"https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99"},"summary":"VF reported lower second-quarter profit as its Vans shoes continue to underperform prior years.The owner of brands including The North Face, Vans and Timberland reported net income of 48 cents a share, down from 52 cents a share the year prior.Adjusted earnings were 52 cents a share, beating analysts' expectation of 42 cents, according to FactSet.Sales rose to $2.8 billion from $2.76 billion. Wall Street expected $2.73 billion. Vans revenue fell 9% from the year prior.VF has been trying to turnaround its Vans brand for multiple quarters and Chief Executive Bracken Darrell said that company is \"continuing to moderate\" sales declines for the brand.Last month, the company agreed to sell its Dickies brand to Bluestar Alliance for $600 million.","collect":0,"end_time":0,"defaultTopTitle":"","property":[],"viewcount":null,"language":"en","relate_stocks":{"BK4585":"ETF&股票定投概念","LU1670710588.SGD":"M&G (LUX) GLOBAL DIVIDEND \"A\" (SGD) ACC","BK4202":"服装、服饰与奢侈品","LU1670711123.USD":"M&G (LUX) GLOBAL DIVIDEND \"A\" (USD) INC","LU1670710661.SGD":"M&G (LUX) GLOBAL DIVIDEND \"A\" (SGD) INC","BK4504":"桥水持仓","LU1670711040.USD":"M&G (LUX) GLOBAL DIVIDEND \"A\" (USD) ACC","VFC":"威富集团","BK4588":"碎股"},"translate_title":"Vans继续陷入困境，VF利润下降","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"VFC":0.9},"content_text":"By Nicholas G. Miller \n\n\n \n\n\n  VF reported lower second-quarter profit as its Vans shoes continue to underperform prior years. \n\n\n  The owner of brands including The North Face, Vans and Timberland reported net income of 48 cents a share, down from 52 cents a share the year prior. \n\n\n  Adjusted earnings were 52 cents a share, beating analysts' expectation of 42 cents, according to FactSet. \n\n\n  Sales rose to $2.8 billion from $2.76 billion. Wall Street expected $2.73 billion. Vans revenue fell 9% from the year prior. \n\n\n  VF has been trying to turnaround its Vans brand for multiple quarters and Chief Executive Bracken Darrell said that company is \"continuing to moderate\" sales declines for the brand. \n\n\n  Last month, the company agreed to sell its Dickies brand to Bluestar Alliance for $600 million. \n\n\n \n\n\n  Write to Nicholas G. Miller at nicholas.miller@wsj.com. \n\n\n \n\n\n  (END) Dow Jones Newswires\n\n\n  October 28, 2025 06:34 ET (10:34 GMT)\n\n\n  Copyright (c) 2025 Dow Jones & Company, Inc.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"-1","news_tag":"dataReport","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":true,"code":"91000000","status":"200"}}}