两大食品饮料巨头以供应链与渠道优势跨界入局做酒。文 | 易鑫近段时间,食品饮料行业两大 “万店巨头”—— 蜜雪集团与锅圈实业,接连宣布跨界布局酒业,引发行业高度关注。9月19日,锅圈实业集团董事长杨明超在宋河酒业秋酿封坛大典上透露,将于10月中旬前完成对宋河酒业的重组;10月1日,蜜雪集团发布公告称,将通过增资和股权受让方式,以2.968亿元获得标的公司旗下鲜啤品牌“鲜啤福鹿家”共计53%的股权。...
Source Link两大食品饮料巨头以供应链与渠道优势跨界入局做酒。文 | 易鑫近段时间,食品饮料行业两大 “万店巨头”—— 蜜雪集团与锅圈实业,接连宣布跨界布局酒业,引发行业高度关注。9月19日,锅圈实业集团董事长杨明超在宋河酒业秋酿封坛大典上透露,将于10月中旬前完成对宋河酒业的重组;10月1日,蜜雪集团发布公告称,将通过增资和股权受让方式,以2.968亿元获得标的公司旗下鲜啤品牌“鲜啤福鹿家”共计53%的股权。...
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