李宁鸿星尔克加码即时零售布局

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双11开启,运动品牌纷纷加码即时零售。10月20日,李宁宣布正式入驻美团闪购,全国近百座城市的近千家门店同步上线。10月21日,鸿星尔克也宣布入驻美团闪购,预计到年底将有约4000家线下门店接入该平台。李宁与美团闪购实现全品类、全年龄段专业运动装备的线上布局。消费者可在美团闪购一站式选购李宁及李宁YOUNG系列产品,涵盖跑步、篮球、综训、羽毛球、乒乓球、户外、网球、匹克球等多种运动的服饰与器材。...

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