新浪科技讯 10月30日晚间消息，今日美团官方微信发布消息称，美团闪购正式推出面向国内外品牌的全套增长解决方案，将为缺少线下渠道的电商品牌、成熟的快消品牌及全行业零售商家提供针对性增长方案。

　　针对大量电商品牌陷入传统平台流量内卷，又缺少渠道拓展机会的问题，美团闪购将提供针对性解决方案“品牌官旗闪电仓”，通过为品牌搭建仓储、配送、数字化系统等“基建”，使品牌实现“成本更低、心智更强、规模更大、复购更稳”的新增长，不必在传统平台上被迫参与价格内卷，“左手流量倒右手”。

　　据了解，目前索尼PlayStation、珀莱雅、罗技、金士顿、毛戈平、欧莱雅、蕉下、徕芬等超百个品牌已经率先入驻“品牌官旗闪电仓”，北京、上海、广州、深圳、成都、长沙等数十个城市的消费者可在上述品牌开设在美团闪购的“官方旗舰店”购物。

　　此外，美团方面表示，将针对成熟的快消品牌推出多项旨在提升流转效率、加快商品创新的数智化工具，也将向全行业各类零售商家投入更多研发资源，提供美团牵牛花等数字化“基建”，及多项AI辅助即时零售经营工具。伊利、青岛啤酒、百事、苏菲、宝洁等国内外品牌已与美团闪购相关业态深度合作。

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责任编辑：何俊熹

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