花旗发表研究报告指，普拉达第二季及第三季收入增长放缓至单位数，当中Prada品牌更自2020年起首次录得负增长；虽然Miu Miu品牌增长步伐仍较同行快，但进一步常态化。该行认为，集团目前仍须对Miu Miu品牌投入大量广告营销、生产制造、IT基建及零售网络扩张资源，可能抑制利润率扩张，并维持于2024年的23.6%水平，较历史高位低约350基点。 基于Miu Miu品牌的韧性，该行将2025年集团整体销售预测上调约1%，并将2026及2027年预测下调约1%，因汇率不利因素加剧；基于经营开支增长常态化，将2025至27年EBIT及每股盈利预测分别上调3%、1%及2%。该行将其目标价由45港元上调至53.8港元，维持“中性”评级。 【免责声明】本文仅代表作者本人观点，与和讯网无关。和讯网站对文中陈述、观点判断保持中立，不对所包含内容的准确性、可靠性或完整性提供任何明示或暗示的保证。请读者仅作参考，并请自行承担全部责任。邮箱：news_center@staff.hexun.com
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