越南电商市场:前三季度Shopee稳居第一 TikTok Shop份额跃升至41%

亿邦动力
Nov 02

【亿邦原创】11月2日消息,据越南媒体援引Metric最新数据显示,2025年1月至9月期间,越南四大电商平台——Shopee、TikTok Shop、Lazada和Tiki——的总销售额达到3059万亿越南盾(约合116.2亿美元),同比增长34.4%。数据显示,今年前三季度,越南消费者平均每月在上述四个平台上的支出约12.9亿美元,较去年的10亿美元(当时Sendo仍被纳入行业统计)显著增加。...

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