[汽车之家行业]在中国汽车工业史上,比亚迪汉算是很独特的一个存在。在这款车型诞生的年代里,中高端轿车市场的规则主要由德、日系品牌定义,其核心是“品牌溢价”、“动力总成”与“驾乘质感”。自主品牌轿车只能有效上探到15万这个区间,20万区间则属于帕萨特、凯美瑞、雅阁这些合资车型。那时候的消费者要是想买轿车,言必称合资,自主品牌在轿车方面是一块很大的短板。但就是在这种情况下,比亚迪汉杀了出来。在短短数年...
Source Link[汽车之家行业]在中国汽车工业史上,比亚迪汉算是很独特的一个存在。在这款车型诞生的年代里,中高端轿车市场的规则主要由德、日系品牌定义,其核心是“品牌溢价”、“动力总成”与“驾乘质感”。自主品牌轿车只能有效上探到15万这个区间,20万区间则属于帕萨特、凯美瑞、雅阁这些合资车型。那时候的消费者要是想买轿车,言必称合资,自主品牌在轿车方面是一块很大的短板。但就是在这种情况下,比亚迪汉杀了出来。在短短数年...
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