NO.1 优衣库中国市场总监黄佳莹:消费者追求时髦的同时更在乎舒适性 “首发”是第八届中国国际进口博览会上的一大关键词。《每日经济新闻》记者注意到,优衣库与艺术家KAWS合作的首个针织系列的全球首秀,吸引众多观众打卡拍照。“KAWS本人就很喜欢我们的针织系列。”优衣库中国市场总监黄佳莹告诉记者,通过深耕中国市场,她和团队了解到消费者的心声——穿搭的适配性很重要,因此品牌会积极推出更广的品类覆盖。...
Source LinkNO.1 优衣库中国市场总监黄佳莹:消费者追求时髦的同时更在乎舒适性 “首发”是第八届中国国际进口博览会上的一大关键词。《每日经济新闻》记者注意到,优衣库与艺术家KAWS合作的首个针织系列的全球首秀,吸引众多观众打卡拍照。“KAWS本人就很喜欢我们的针织系列。”优衣库中国市场总监黄佳莹告诉记者,通过深耕中国市场,她和团队了解到消费者的心声——穿搭的适配性很重要,因此品牌会积极推出更广的品类覆盖。...
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