广汽集团渠道变革打响“下乡”第一枪

Ofweek维科网
Nov 05

近日,广汽集团官方宣布,其综合销售服务中心招商正式启动,首批100个招商区域覆盖全国各省和直辖市。消息一出,引发广泛关注。这一举措被视为广汽集团响应国家新能源汽车下乡政策的战略性落地,旨在通过渠道创新打通与终端用户的“最后一公里”,提升服务体验与客户满意度。显然面对日益增加的市场压力,广汽集团不仅要多推新品,而且也要同步拓宽渠道。综合服务中心成战略“抓手”国家新能源汽车下乡政策自2020年启动以来...

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