苹果近日推出全新的Apple TV流媒体服务开场动画,以五彩翻转的视觉形式取代原有的“+”符号设计,使品牌标识更直观鲜明。该动画由TBWA\Media Arts Lab工作室在Instagram上确认操刀,并分享了幕后制作过程。据悉,整个动画采用实拍完成,团队使用玻璃精心打造大型Apple TV标志,结合多角度灯光投射,呈现出丰富色彩与质感变化。拍摄中,多个玻璃标识被安置于可旋转滑轨,配合电影级...
Source Link苹果近日推出全新的Apple TV流媒体服务开场动画,以五彩翻转的视觉形式取代原有的“+”符号设计,使品牌标识更直观鲜明。该动画由TBWA\Media Arts Lab工作室在Instagram上确认操刀,并分享了幕后制作过程。据悉,整个动画采用实拍完成,团队使用玻璃精心打造大型Apple TV标志,结合多角度灯光投射,呈现出丰富色彩与质感变化。拍摄中,多个玻璃标识被安置于可旋转滑轨,配合电影级...
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