根据麦肯锡《2025时尚现状报告》，74%的消费者曾因选择过多而放弃购买，80%的人对现有搜索功能不满，认为其反而成为购物障碍。这也解释了为何能简化决策的AI导购工具，正成为品牌突破增长瓶颈的关键。随着消费者在面对过多选择时感到不知所措，时尚企业正在积极采用AI来降低所谓的“选择障碍”。为此，男装品牌GXG与商家服务公司有赞启动AGI战略合作，将旗下核心的“零压系列”(零压POLO、零压西装、零压...
Source Link根据麦肯锡《2025时尚现状报告》，74%的消费者曾因选择过多而放弃购买，80%的人对现有搜索功能不满，认为其反而成为购物障碍。这也解释了为何能简化决策的AI导购工具，正成为品牌突破增长瓶颈的关键。随着消费者在面对过多选择时感到不知所措，时尚企业正在积极采用AI来降低所谓的“选择障碍”。为此，男装品牌GXG与商家服务公司有赞启动AGI战略合作，将旗下核心的“零压系列”(零压POLO、零压西装、零压...
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