Shopee双11大促期间,平台整体表现强劲,官方仓销售额较平日上涨6倍,热门类目单量增长超10倍。跨境品牌销售额较平日上涨6倍,新卖家销售额增幅达11倍。按类目划分,家居生活、手机平板与配件、美妆保健、时尚配饰、女装为跨境市场最受欢迎品类。巴西市场中,派对用品、游戏机、家居装饰单量增长高达10倍。内容电商策略成效显著,开场前4分钟,Shopee Live直播销量突破1100万件。大促期间,跨境...
Source LinkShopee双11大促期间,平台整体表现强劲,官方仓销售额较平日上涨6倍,热门类目单量增长超10倍。跨境品牌销售额较平日上涨6倍,新卖家销售额增幅达11倍。按类目划分,家居生活、手机平板与配件、美妆保健、时尚配饰、女装为跨境市场最受欢迎品类。巴西市场中,派对用品、游戏机、家居装饰单量增长高达10倍。内容电商策略成效显著,开场前4分钟,Shopee Live直播销量突破1100万件。大促期间,跨境...
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