月销降至3000辆,长城欧拉撕掉“女人车”标签欲转型

国际金融报
Nov 13, 2025

推出欧拉5的背后是欧拉品牌应对业绩下滑的战略自救,该品牌的业绩波动直接影响着长城汽车的新能源战略布局。  销量连续下滑压力下,时隔两年,长城欧拉终于推出新品。  欧拉5救场  11月12日,长城汽车欧拉品牌旗下定位紧凑型纯电SUV的欧拉5正式启动预订,预售价格区间为10.98万至14.28万元。  这款距离欧拉上一款全新车型闪电猫(2023年11月上市)时隔两年的产品,承载着欧拉从"女性专属"向...

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