野村:腾讯控股第三季业绩亮眼 受在线游戏业务推动收入超预期

金融界
Nov 14, 2025

11月14日,野村发报告指,腾讯控股(00700.HK)公布亮眼2025年第三季业绩。收入同比增长15%,较彭博预期高2.2%,主要受在线游戏业务表现强劲推动;毛利率同比提升3.3个百分点至56.4%,高于市场预期的56.3%,受惠于高毛利服务收入占比提高。

然而,腾讯经调整营运利润率扩大1个百分点至37.6%,低于市场预期的38.2%,原因是营销及研发费用分别同比增长22%及28%,高于该行预期的10%及19%。经调整每股盈利同比增19%至7.58元人民币,较市场预期高出6.5%,主要受惠于非经营性收入提升。野村指,腾讯季度亮点是在线游戏业务,尤其是国际游戏业务,其在线游戏收入增长23%,高于该行预测的4%。维持目标价757港元及“买入”评级。

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