TNL Mediagene Partners with Coupang to Expand Content Commerce in Taiwan
Reuters
Nov 13
TNL Mediagene Partners with Coupang to Expand Content Commerce in Taiwan
TNL Mediagene has announced a strategic partnership with U.S. technology company Coupang, Inc. to expand its Content Commerce and Retail Media Network ecosystem in Taiwan. The collaboration will leverage TNL Mediagene's diverse media brands-including The News Lens, Business Insider Taiwan, INSIDE, Roomie, iCook, and Cool3C-to drive product exposure and enhance advertising effectiveness. By combining content marketing and affiliate marketing, the partnership aims to boost sales conversions and expand the breadth of first-party consumer data, supporting more precise and impactful advertising solutions for both companies.
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