客流增长超10% 翻台率达8.5翻 呷哺呷哺集团开启“火锅季”活动

北京商报
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北京商报讯(记者张天元)11月13日,北京商报记者了解到,呷哺呷哺集团近期启动系列“火锅季”营销活动,通过会员福利、产品创新与多品牌联动来抢占季节性消费市场。据介绍,自立冬以来,呷哺呷哺门店客流整体较此前显著增长10%至15%。  呷哺集团方面介绍,立冬开始,呷哺呷哺在北上广深等一线城市推出的“进店送羊肉”活动,有效拉动新客,提升会员粘性。在北京、上海、石家庄等部分城市,老会员的月内到店复购率大幅...

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