比火锅还便宜,海底捞开抢寿司郎的生意

北大纵横
Nov 15, 2025

作者 |源Sight来源 |源Sight2742字 阅读时间6分钟排队吃寿司郎的人越来越多,很多同行也开始抢着当它们的平替。最近,海底捞新推出的的寿司品牌“如鮨(yì)寿司”全国首店,在浙江杭州开业。据了解,该品牌首店的面积超500平方米,以“鲜切、即煮、现炸”为核心卖点。来源:如鮨线下门店今年来,寿司郎、元气寿司等品牌持续受到关注,而寿司这一品类通过精准的价格带切割,抓住了消费分化下的消费者的新...

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