DraftKings (DKNG): Valuation in Focus After Director Stock Buy and Upbeat Earnings Guidance

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Nov 16

DraftKings (DKNG) shares moved higher after director Harry Sloan purchased $757,500 in stock, signaling insider confidence. The announcement came just as the company reported improved quarterly ...

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The announcement came just as the company reported improved quarterly ...</p>\n\n<a href=\"https://simplywall.st/stocks/us/consumer-services/nasdaq-dkng/draftkings/news/draftkings-dkng-valuation-in-focus-after-director-stock-buy\">Source Link</a>\n\n</div>\n","source":"simplywall_highlight","html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>DraftKings (DKNG): Valuation in Focus After Director Stock Buy and Upbeat Earnings Guidance</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nDraftKings (DKNG): Valuation in Focus After Director Stock Buy and Upbeat Earnings Guidance\n</h2>\n\n<h4 class=\"meta\">\n\n\n2025-11-16 07:15 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://simplywall.st/stocks/us/consumer-services/nasdaq-dkng/draftkings/news/draftkings-dkng-valuation-in-focus-after-director-stock-buy><strong>Simply Wall St.</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>DraftKings (DKNG) shares moved higher after director Harry Sloan purchased $757,500 in stock, signaling insider confidence. The announcement came just as the company reported improved quarterly ...</p>\n\n<a href=\"https://simplywall.st/stocks/us/consumer-services/nasdaq-dkng/draftkings/news/draftkings-dkng-valuation-in-focus-after-director-stock-buy\">Source Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"DKNG","symbol_name":"DraftKings Inc.","start_time":0,"source_url":"https://simplywall.st/stocks/us/consumer-services/nasdaq-dkng/draftkings/news/draftkings-dkng-valuation-in-focus-after-director-stock-buy","article_id":"2583650500","we_media_id":null,"thumbnails":["https://images.simplywall.st/asset/industry/4211000-choice2-main-header/1585186807418"],"rights":{"source":"simplywall_highlight","url":"https://simplywall.st/stocks/us/consumer-services/nasdaq-dkng/draftkings/news/draftkings-dkng-valuation-in-focus-after-director-stock-buy","rn_cache_url":null,"directOrigin":true},"url":"https://stock-news.laohu8.com/highlight/detail?id=2583650500","pubTimestamp":1763248544,"columns":[],"sourceInfo":{"source_id":"simplywall_highlight","name":"Simply Wall St."},"weMediaInfo":null,"summary":"DraftKings (DKNG) shares moved higher after director Harry Sloan purchased $757,500 in stock, signaling insider confidence. The announcement came just as the company reported improved quarterly earnings and raised its full-year revenue guidance.\nSee our latest analysis for DraftKings.\nDraftKings’ recent insider buying and upbeat guidance come at a time when its momentum has been tested. The share price is down 34% over the past three months, and its year-to-date share price return stands at...","collect":0,"end_time":0,"defaultTopTitle":"simplywall.st","property":["earning"],"viewcount":null,"language":"en","relate_stocks":{"DKNG":"DraftKings Inc."},"translate_title":"DraftKings(DKNG)：董事股票购买和乐观盈利指引后估值成为焦点","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"DKNG":1.5},"content_text":"DraftKings (DKNG) shares moved higher after director Harry Sloan purchased $757,500 in stock, signaling insider confidence. The announcement came just as the company reported improved quarterly earnings and raised its full-year revenue guidance. See our latest analysis for DraftKings. DraftKings’ recent insider buying and upbeat guidance come at a time when its momentum has been tested. The share price is down 34% over the past three months, and its year-to-date share price return stands at -18%, as short-term pressures from tough market conditions and analyst downgrades weigh on sentiment. Even so, the three-year total shareholder return remains an impressive 97%. This shows the longer-term growth story has not fully faded for patient investors. If news around DraftKings’ buyback and guidance has you thinking bigger, now is the perfect moment to discover fast growing stocks with high insider ownership With analyst targets still well above today’s price and new buyback plans in place, the question remains: Is DraftKings trading at a compelling discount, or has the market already factored in the company’s growth prospects? AdvertisementMost Popular Narrative: 41.7% Undervalued With the narrative’s fair value at $50.74 and DraftKings' last close at $29.58, current pricing looks deeply discounted compared to the story analysts are telling. This sets the stage for a debate that goes far beyond recent insider activity or market volatility.  “Ongoing product innovation in live betting, in-game personalization, and AI-driven trading is increasing user engagement and dynamic pricing opportunities. This should boost average revenue per user (ARPU) and improve long-term earnings potential.”  Read the complete narrative. Curious how DraftKings could command such a big gap between price and value? One aggressive assumption about margin expansion and future profit multiples may be the secret ingredient here. Want to see the bold forecasts driving this call? Unpack how a handful of game-changing numbers could fuel the narrative’s bullish target. Result: Fair Value of $50.74 (UNDERVALUED) Have a read of the narrative in full and understand what's behind the forecasts. However, ongoing regulatory changes and intensifying competition from prediction markets could quickly shift DraftKings’ growth narrative. This could put pressure on margins and valuations. Find out about the key risks to this DraftKings narrative. Another View: Comparing Against Industry Multiples While the fair value narrative points to DraftKings being deeply undervalued, a look at its price-to-sales ratio tells a different story. At 2.7x, DraftKings is more expensive than the US Hospitality industry average of 1.6x and peer average of 2.6x, yet it remains below the market’s fair ratio estimate of 3.5x. This gap suggests investors are paying a premium, but could it offer defensive value if sentiment turns? See what the numbers say about this price — find out in our valuation breakdown. NasdaqGS:DKNG PS Ratio as at Nov 2025 Build Your Own DraftKings Narrative If this narrative doesn’t fit your perspective, you can easily dive into the numbers and assemble your own story using the same data in just a few minutes, and Do it your way A great starting point for your DraftKings research is our analysis highlighting 3 key rewards and 1 important warning sign that could impact your investment decision. Looking for more investment ideas? Amplify your investing edge by tapping into unique lists of stocks built to match your strategy. Don’t let tomorrow’s biggest winners pass you by.  Target reliable income streams and get ahead with these 16 dividend stocks with yields > 3% offering yields above 3% right now. Catch groundbreaking opportunities in smart healthcare by using these 31 healthcare AI stocks that drive next-gen medical innovation and AI applications. Spot companies flying under the radar and seize value with these 874 undervalued stocks based on cash flows based on robust future cash flows.   This article by Simply Wall St is general in nature. We provide commentary based on historical data\n    and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your\n    financial situation. We aim to bring you long-term focused analysis driven by fundamental data.\n    Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material.\n    Simply Wall St has no position in any stocks mentioned.New: Manage All Your Stock Portfolios in One PlaceWe've created the ultimate portfolio companion for stock investors, and it's free.• Connect an unlimited number of Portfolios and see your total in one currency• Be alerted to new Warning Signs or Risks via email or mobile• Track the Fair Value of your stocksTry a Demo Portfolio for FreeHave feedback on this article? Concerned about the content? Get in touch with us directly. Alternatively, email editorial-team@simplywallst.com","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"shareholding","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":false,"code":"91000000","status":"200"}}}