肯德基与美团拼好饭联合定制套餐,推出锅盔堡、黄焖鸡等新品

21世纪经济报道
Nov 17, 2025

近期,肯德基联合美团拼好饭在四川、重庆、宁波、绍兴等地联合开发了中国锅盔堡、黄焖鸡米饭套餐,一份锅盔堡售价10.9元,一份黄焖鸡米饭售价仅为 14.9元,引发不少网友下单尝试。随着“拼团点外卖”在年轻群体中愈加流行,不仅海底捞、瑞幸咖啡等国内知名连锁餐饮品牌,以肯德基、汉堡王等为代表的国际快餐品牌,也纷纷开始探索拼好饭这一平价餐饮新模式,积极与平台合作优化供应链、定制新产品。此前行业消息,麦当劳也...

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