今年上半年,伊利营收为蒙牛的1.5倍,高出近204亿元;净利润为蒙牛的3.5倍,多赚约52亿元。作者 | 资市分子乳业双巨头的差距还在继续扩大。当“老二”蒙牛的市值仅相当于伊利的三分之一,营收差距扩大至超200亿元时,蒙牛旗下高端奶粉“一米八八”又因涉嫌夸大宣传被推上舆论的风口浪尖。水面之下,更大的冰山已然浮现。在蒙牛液态奶基本盘动摇、三大新业务增长乏力、渠道商出逃的多重夹击下,这位昔日的乳业巨头...
Source Link今年上半年,伊利营收为蒙牛的1.5倍,高出近204亿元;净利润为蒙牛的3.5倍,多赚约52亿元。作者 | 资市分子乳业双巨头的差距还在继续扩大。当“老二”蒙牛的市值仅相当于伊利的三分之一,营收差距扩大至超200亿元时,蒙牛旗下高端奶粉“一米八八”又因涉嫌夸大宣传被推上舆论的风口浪尖。水面之下,更大的冰山已然浮现。在蒙牛液态奶基本盘动摇、三大新业务增长乏力、渠道商出逃的多重夹击下,这位昔日的乳业巨头...
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