图片来源:界面图库界面新闻记者 |马越界面新闻编辑 |牙韩翔在高温炎热、本该是销售传统旺季的三季度,饮料居然不好卖了。界面新闻自尼尔森IQ获取的一份报告显示,饮料的销售额已经在7-9月连续3个月同比下滑,其中9月的全渠道增速达到-9%,线下渠道增速更是达到-10.4%。饮料此前一直算是主要快消大类中表现较为不错的品类,尼尔森IQ数据显示,2024年5月至2025年4月,全渠道饮料品类销售额同比增幅...
Source Link图片来源:界面图库界面新闻记者 |马越界面新闻编辑 |牙韩翔在高温炎热、本该是销售传统旺季的三季度,饮料居然不好卖了。界面新闻自尼尔森IQ获取的一份报告显示,饮料的销售额已经在7-9月连续3个月同比下滑,其中9月的全渠道增速达到-9%,线下渠道增速更是达到-10.4%。饮料此前一直算是主要快消大类中表现较为不错的品类,尼尔森IQ数据显示,2024年5月至2025年4月,全渠道饮料品类销售额同比增幅...
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