古茗CoCo纷纷入局糖水赛道,新茶饮品牌为何热衷“甜蜜”新生意?

ITBEAR科技资讯
Nov 24, 2025

新茶饮赛道再掀新风潮,多个知名品牌近期纷纷将目光投向传统糖水领域,推出特色糖水产品,引发市场关注。古茗作为头部品牌之一,率先在全国门店上线“桃胶木薯炖奶”与“芋泥麻薯炖奶”两款新品,凭借独特的配方与高性价比迅速走红。据社交平台数据统计,仅“古茗桃胶木薯炖奶”相关话题在小红书上线数日便吸引超2.2万条用户讨论,浏览量突破700万次,部分门店甚至出现供不应求的断货现象。古茗的两款新品在原料选择与制作...

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