消息称抖音电商GMV将突破4万亿 加速追赶拼多多

ITBEAR
Nov 21, 2025

据报道,抖音电商今年前十个月的GMV(完成支付的成交额)增速超30%,全年GMV将迈过4万亿元关口,逼近拼多多水平。与此同时,抖音生活服务业务也表现强劲,前十个月增速接近60%,全年GTV(主要为到店消费贡献的成交额)预计将超8000亿元。值得关注的是,早在一年多前,抖音电商的广告营收就已超越阿里巴巴,登顶中国市场第一。抖音电商的快速增长并非偶然。其独特的经营策略是重要推动力。据了解,抖音电商每年...

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