Cracker Barrel Investors Back CEO After Logo Fiasco, But Drop Director -- WSJ

Dow Jones

Nov 21, 2025

By Heather Haddon

Cracker Barrel shareholders voted to retain the company's embattled chief executive after a calamitous rebranding campaign, but chose to dump one of the chain's board members.

In a binding vote Thursday, Cracker Barrel shareholders voted a majority of shares in favor of keeping CEO Julie Felss Masino on its board, according to preliminary results. Board member Gilbert Dávila, a longtime marketing and diversity specialist, did not receive the necessary votes to stay on the board.

Masino and Dávila both had been targeted by activist efforts, after the chain's logo change and restaurant remodels set off a political firestorm over the summer.

This article will be updated.

(END) Dow Jones Newswires

November 20, 2025 11:20 ET (16:20 GMT)

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Board member Gilbert Dávila, a longtime marketing and diversity specialist, did not receive the necessary votes to stay on the board. \n</p>\n<p>\n  Masino and Dávila both had been targeted by activist efforts, after the chain's logo change and restaurant remodels set off a political firestorm over the summer. \n</p>\n<p>\n  This article will be updated. \n</p>\n<pre style=\"white-space: pre\">\n \n</pre>\n<p>\n  (END) Dow Jones Newswires\n</p>\n<p>\n  November 20, 2025 11:20 ET (16:20 GMT)\n</p>\n<p>\n  Copyright (c) 2025 Dow Jones &amp; Company, Inc.\n</p>\n</font>","source":null,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Cracker Barrel Investors Back CEO After Logo Fiasco, But Drop Director -- WSJ</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nCracker Barrel Investors Back CEO After Logo Fiasco, But Drop Director -- WSJ\n</h2>\n\n<h4 class=\"meta\">\n\n\n<div class=\"head\" \">\n\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">Dow Jones </p>\n<p class=\"h-time\">2025-11-21 00:20</p>\n</div>\n\n</div>\n\n\n</h4>\n\n</header>\n<article>\n<font class=\"NormalMinus1\" face=\"Arial\">\n<p>\n  By Heather Haddon \n</p>\n<p>\n  Cracker Barrel shareholders voted to retain the company's embattled chief executive after a calamitous rebranding campaign, but chose to dump one of the chain's board members. \n</p>\n<p>\n  In a binding vote Thursday, Cracker Barrel shareholders voted a majority of shares in favor of keeping CEO Julie Felss Masino on its board, according to preliminary results. Board member Gilbert Dávila, a longtime marketing and diversity specialist, did not receive the necessary votes to stay on the board. \n</p>\n<p>\n  Masino and Dávila both had been targeted by activist efforts, after the chain's logo change and restaurant remodels set off a political firestorm over the summer. \n</p>\n<p>\n  This article will be updated. \n</p>\n<pre style=\"white-space: pre\">\n \n</pre>\n<p>\n  (END) Dow Jones Newswires\n</p>\n<p>\n  November 20, 2025 11:20 ET (16:20 GMT)\n</p>\n<p>\n  Copyright (c) 2025 Dow Jones &amp; Company, Inc.\n</p>\n</font>\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"BK4211","symbol_name":"区域性银行","start_time":0,"source_url":"https://dowjonesnews.com/newdjn/logon.aspx?AL=N","article_id":"2585568431","we_media_id":"106","thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2585568431","pubTimestamp":1763655600,"columns":[],"sourceInfo":null,"weMediaInfo":{"media_name":"Dow Jones","introduction":"Dow Jones publishes the world’s most trusted business news and financial information in a variety of media.","home_visible":0,"id":"106","head_image":"https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99"},"summary":"Cracker Barrel shareholders voted to retain the company's embattled chief executive after a calamitous rebranding campaign, but chose to dump one of the chain's board members.In a binding vote Thursday, Cracker Barrel shareholders voted a majority of shares in favor of keeping CEO Julie Felss Masino on its board, according to preliminary results. 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Board member Gilbert Dávila, a longtime marketing and diversity specialist, did not receive the necessary votes to stay on the board. \n\n\n  Masino and Dávila both had been targeted by activist efforts, after the chain's logo change and restaurant remodels set off a political firestorm over the summer. \n\n\n  This article will be updated. \n\n\n \n\n\n  (END) Dow Jones Newswires\n\n\n  November 20, 2025 11:20 ET (16:20 GMT)\n\n\n  Copyright (c) 2025 Dow Jones & Company, Inc.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":true,"code":"91000000","status":"200"}}}